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Showing posts from May, 2022

Why Does Partnering With a White Label Marketing Agency Make Sense?

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  In this competitive world, retaining clients and keeping up with the competition is quite a challenge. The purpose of every business is to grow, and it can happen only when a business is performing well and making necessary expansion changes. Digital marketing is an umbrella term under which you find a range of marketing tactics varying from SEO to SMM, Content Marketing, and much more. It is often hard for small and medium-sized businesses to provide all the services on their own. That’s where the role of a white label marketing agency comes into play. In this post, we will understand how a white label marketing agency works and why you should partner with a white label marketing agency. How does a white label marketing agency work? A white label marketing agency allows you to sell its services under your brand name to your clients. For example, you are company A, and you are partnering with a white label agency B. Your client needs social media verification services, but you d

How is PR Helpful for the Growth of a Business?

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  Public relations, also known as PR, focuses on managing the public image of a business, person or brand. It is a simple fact that brands with a good or credible public image are going to get more customers. But to create that credible public image, a brand needs to consistently make efforts. That’s what public relations focus on. It includes a variety of tactics, such as featuring in the top media news story or running a credibility building campaign. Many businesses partner with paid PR services to grow their business. If you are a digital agency owner who is planning to add PR services to your marketing solutions, here are the five ways PR can help a client grow its business: Build a credible image   Press releases are the key part of any public relations strategy. It includes the unbiased mention of a brand by the news outlet. This brings a touch of credibility to a brand because the opinions are independent. An agency can use paid PR strategies also to feature a brand in a